麻豆约拍 Media Action is the 麻豆约拍鈥檚 international charity. In a world of disinformation, distrust and division, we share the 麻豆约拍鈥檚 values, skills and experience to bring people together, and foster greater understanding and trust.
With our partners, we reach more than 100 million people in need around the world, in more than 30 countries and 50 languages!
With our partners, we work to provide impartial, impactful, trustworthy media to people in need so that they can make informed choices to transform their lives.
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Who we are
As the 麻豆约拍's international charity, we work to a distinct mission underpinned by the editorial values of the 麻豆约拍. Learn more about who we are, what we stand for, our people and our finances. -
Our work
We reach more than 100 million people each year, and our work - to bring people together, foster trust and understanding, counter mis- and disinformation and protect the right to access trustworthy information - has never been more critical. Find out where we work and what we do. -
Our insight and impact
Audiences are at the heart of everything we do; we go to great lengths to understand the people who most need our programmes. Delve into our data, use our research library and explore our impact and insight. -
Support us today
As an independent charity, we are not directly funded by the 麻豆约拍 Licence Fee. Our vital work relies on our donors - governments, foundations, corporations and individuals. Donate today to support our mission.
Latest news
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Protecting the pursuit of truth
Why we've launched The Pursuit of Truth - hear from our CEO, Simon Bishop -
The Pursuit of Truth initiative
We have pledged to mobilise $20m to support the young journalists of tomorrow - learn more about our commitment -
UN General Assembly 2024
We joined UNGA and the Clinton Global Initiative with our pledge to the truth-tellers of tomorrow - find out more! -
Responding to Zambia's drought
To respond to the drought, we had to explore what was missing from the conversation, prioritising research and content on climate. -
INSIGHTFUL is back! Catch up on insights from our research festival in Tanzania
This year's theme was Women and Media and our researchers shared insights from around the world. -
Empowering female journalists in Zambia - the Moto project
Meet our latest mentees, covering stories that make a difference in Africa. -
Digital and media literacy: Supporting resilience to mis- and disinformation
Our work helps people to access, understand, navigate and engage critically with media, information and digital technology. North African researcher Najwa Younes highlights why it is so important. -
A Light in the Dark: our new policy note
How can media support anticipatory action to prevent humanitarian emergencies? Read our new policy note! -
From child soldier to scriptwriter 鈥� storytelling for good
Life in Lulu scriptwriter Kululu draws on his own experience as a child soldier and his love of storytelling to help children in South Sudan. -
Supporting young Zambians to make sexual and reproductive health decisions
Read our research briefing from our programme Tikambe (Let鈥檚 Talk), which supported young Zambians to reduce sexual and reproductive health risks. -
Addressing use of water, nutrition and health services in Afghanistan
Our research briefing examines the information needs of Afghans, the barriers to accessing services, and key communication issues. -
How gender norms affect digital use among young women in India
Our research summary examines how we used insight to develop a multi-media communication strategy to challenge regressive norms in young women's use of digital in India. -
Launching our work across the Pacific Islands!
We've launched an exciting project to reach media across the Pacific islands from our new hub in Fiji - find out more! -
We're proud to present our bold new organisational strategy for 2024-2027 - read the highlights or the full version. -
Using radio drama to tackle mental health in the Rohingya camps
This briefing summarises the findings from our evaluation of the drama series Aa鈥檙ar Kissa and provides recommendations for future programming on mental health. -
What Matters? Afghanistan Speaks!
This quarterly bulletin shares research-based insights on humanitarian issues experienced by people in Afghanistan, allowing aid agencies to adapt quickly as needs change. -
Radio programmes to support Maasai communities
Our evaluative research showed that support to local stations to produce radio programmes enabled Maasai communities in Kenya to take actions to conserve their resources and share learnings with others -
Sharing period power through an app
How Unicef鈥檚 Oky app is supporting young girls in Asia to ensure they live in a #PeriodFriendlyWorld -
Global Accessibility Awareness Day 2024
We're using the power of media to share three remarkable stories of how lives were transformed with prosthetics - and erase stigma -
World Press Freedom Day 2024
Our planet, our press: journalism on the frontlines! Find out about our work supporting journalists to produce trustworthy information and content that goes beyond news. -
Life in Lulu is back! How drama is shaping a better future for South Sudan
Our beloved radio drama returns! Find out what Life in Lulu 鈥� a portrait of the village everyone aspires to 鈥� has in store for its next seasons. -
Solomon Islands: Supporting journalists in elections
Our first project in Solomon Islands supports media and audiences in Honiara and the provinces. -
Media supporting mine safety in Ukraine
Ukraine is now the most mined country in the world and media is playing a role helping to keep people safe. -
INSIGHT: Influencing for good: It works!
Learn how social media influencers can kickstart social change by sparking conversations to shift mindsets. -
Women's Day 2024
Meet some of the inspiring women tackling the biggest issues of our time through media. -
Visible: Supporting inclusion for LGBTQI+ communities in Ukraine
Based on our audience research, we have supported Suspilne, Ukraine鈥檚 public service broadcaster, to commission Vydymi (Visible), a landmark film series about equity and inclusion. -
Averting disaster through media
We've received an Averted Disaster Award Special Recognition for saving lives in East Africa by helping communities prepare for extreme weather - read to find out more!
